Explore the impact of "kid-fluence" in this insightful 20-minute panel discussion from Web Summit 2018. Join industry experts Chris Williams from pocket.watch, Dylan Collins from SuperAwesome, Darren Shou from Symantec, and Joe Lazauskas from Contently as they delve into the delicate topic of children's online presence and influence. Discover how trends like The Floss dance, slime, and binge-watching cartoons have shaped popular culture. Gain valuable insights into the billion-dollar market of children's online activities and the challenges of protecting this vulnerable demographic. Learn about the complex interplay between kids, technology, and marketing in today's digital landscape.