Explore the impact of Donald Trump's first year in office through a candid conversation between Brad Parscale, Digital Media Director for Trump's 2016 campaign, and Mike Isikoff of Yahoo! News. Gain insights into the administration's achievements, challenges, and potential future directions as they discuss the "Trump effect" on American politics and society. Delve into the strategies that shaped the 2016 campaign and how they've translated into governing. Analyze the implications of Trump's unconventional approach to the presidency and its lasting effects on the political landscape. Consider the potential developments and challenges that may arise in the coming year of Trump's term.