Explore actor Joseph Gordon-Levitt's insights on balancing creativity and commerce in this 17-minute Web Summit talk. Discover how Gordon-Levitt navigates the worlds of art and business as the head of hitRECord, his online collaborative production company. Learn about the potential conflicts between artistic expression and commercial success, and gain valuable perspectives on using the internet for creative endeavors. Delve into topics such as monetization in the digital age, the impact of technology on artistic pursuits, and lessons from Gordon-Levitt's career, including his views on Edward Snowden and embracing failure. Gain inspiration for managing your own creative projects while considering the realities of the business world.