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1
Intro
2
How Brocratik started
3
When we start
4
Brand design
5
Branding vs Digital
6
How we became one of the biggest drummers
7
The process
8
The click moment
9
Design to be fun
10
Choosing a team
11
How to sell your design
12
How to deal with change
13
Make the story
14
Find opportunities
15
Voiceover
16
Talk to decision makers
17
Special places
18
Perfectionism
19
Big vs Small
20
Learnings
Description:
Explore a 35-minute conference talk by Adriano Esteves, Founder & Creative Director of Bürocratik, as he shares insights from his 25-year career in digital interactive design. Discover how small studios bring a personal touch to projects ranging from heavy metal bands to 400-year-old brands. Learn about the importance of business in design, logo creation, and the evolution of branding in the digital age. Gain valuable knowledge on starting and growing a design studio, developing effective processes, selling designs, dealing with changes, and creating compelling brand stories. Understand the advantages of small studios versus large agencies, and uncover key learnings from Esteves' extensive experience in the industry.

How Small Studios Make Big Websites

awwwards.
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