Explore the intersection of IoT and advanced analytics in this conference talk by Gerald Schinagl at WeAreDevelopers Conference 2017. Delve into real-world applications in the rail cargo industry, covering topics such as planning, sensor implementation, damage detection, and track condition monitoring. Learn about the role of advanced analytics in predicting failures, performing deep analysis, and creating digital twins. Gain insights into how these technologies are transforming the transportation sector and improving operational efficiency. Conclude with a Q&A session to address audience inquiries and further discuss the potential of IoT and analytics in various industries.