Explore the critical business impact of code quality in this insightful conference talk from YOW! Perth 2023. Delve into the concept of technical debt and its significant effects on developer productivity and software development. Learn how to visualize and quantify code complexity, assess the business implications of poor code quality, and prioritize remediation efforts for large amounts of problematic code. Gain valuable insights on communicating quality trade-offs in terms of actual costs and identifying high-risk areas in your applications. Discover novel code quality metrics and analysis techniques that connect to key business outcomes such as time-to-market, customer satisfaction, and roadmap risks. Equip yourself with data-driven strategies to build a compelling business case for code quality improvements and optimize your development efforts.