Explore innovative approaches to application security in this 48-minute conference talk from LASCON 2015. Examine the limitations of traditional appsec methods, which primarily focus on developer awareness and secure development training. Discover more effective strategies for integrating security across the entire development lifecycle, with a particular emphasis on early-stage security testing. Learn pragmatic techniques and tools to enhance development processes and delivery pipelines, gaining practical code examples and resources for immediate implementation of security and rugged testing practices.