Explore the concept of "presuasion" in this 15-minute TEDx talk by Brian Ahearn, an international speaker and expert in the science of influence. Learn how to strategically set your surroundings in everyday situations to enhance your impact on others. Discover real-world examples and statistics that demonstrate the power of presuasion in achieving success and happiness. Gain insights from Ahearn's extensive experience as a Cialdini Method Certified Trainer and author of influential books on persuasion. Understand how applying these techniques can transform your interactions and lead to more positive outcomes in various aspects of life.