Explore a thought-provoking keynote address from the PHP UK Conference 2011 delivered by Marco Tabini, CEO of Blue Parabola, LLC and publisher of php|architect magazine. Delve into Tabini's insights on user experience, drawing from his decade-long involvement in the PHP community. Learn about the importance of thinking like a user, understanding the Pareto Principle, and maintaining consistency in design. Discover fascinating examples from Disney World, the iPad, and Google Checkout that illustrate key concepts in user experience. Gain valuable perspectives on the experience economy and how to create peace of mind for users. Enhance your understanding of user-centric design and its impact on successful software development.