Explore key insights from a 32-minute conference talk on best and worst practices for Platform engineering, delivered at SREcon23 Americas by Tony McCulley from VMware. Gain valuable knowledge from a decade of experience in building and running developer platforms, including strategies for product management, developer attraction and retention, trust-building, and re-skilling existing operations staff. Learn from real-world examples drawn from organizations such as Mercedes-Benz, the US Air Force, insurance companies, and banks. Discover how to navigate the evolving landscape of DevOps, SRE, and platform engineering, with a focus on implementing Kubernetes and building effective platforms for developers.